GUIDING PRINCIPLES :-
A name which falls within the categories mentioned below will be considered undesirable and will not generally be made available.
Indicative of the business in certain cases.
If the name is not in consonance with the principal objects of the company as set out in its memorandum of association. This does not necessarily mean that every name should be indicative of business in the name, and then it should be in conformity with its object. The company‘s main business is finance the name should be indicate of the particular finance activities. online Company Registration.
Offensive to any section of people
The name should not be offensive to any section of the people also names which appears confusing with any political or religious are to be considered undesirable.
A name which is a Hindi translation
If the proposed name is the Hindi translation of the name of an existing company un-English, this is not allowed.
If the name is only a general one like cotton textile mills ltd .or silk manufacture ltd ,it cannot be allowed .but if such general description contains some specific aspect like calculate cotton textile mills ltd. or Laksmi silk manufacturing company ltd, that may be allowed online Company Registration.
If the proposed name has a close phonetic resemblance to the name of a company in existence, for examples J.K. Industries Ltd. And Jay Kay Industries Ltd., the latter name will not be allowed online Company Registration
Inclusion of word ‘co-operative’ not allowed
If the name includes “Co-operative”, “Shari” or the equivalent in regional language, that will not be allowed.
Name should not correspond to national emblems
The proposed name shall not attract the provisions of the Emblems and Names (Prevention of Improper Use) Act, 1950 online Company Registration.